FOR ETSY DIGITAL PRODUCT SELLERS

Build a digital product shop that works while you don’t.

A step-by-step curriculum and community for Etsy digital product sellers who are done guessing and ready to build a shop that sells.

No contracts · Cancel anytime · 7-day free trial

You bought the product. Now learn to sell one.

You’ve got the templates. The planners. The bundles collecting digital dust in a folder somewhere. What nobody taught you was the part that actually matters — getting your products in front of buyers and turning listings into consistent sales.

Passive & Paid is where that changes. No more guessing. No more “just list more” advice. A real roadmap that takes you from first listing to a shop that runs without you.

Everything you need. Nothing you don’t.

6-Module Etsy Curriculum

Self-paced and step-by-step, from Foundation to Auto Pilot. Start anytime, move at your speed, skip nothing that matters.

Listing Audits

Real feedback on your actual listings — titles, tags, photos, pricing. Not generic tips. Specific fixes you can make today.

Monthly Q+A Calls

Live calls with Sarah every month. Bring your questions, your stuck points, your shop — leave with a plan.

Private Community

Sellers at every stage, all building the same thing you are. Ask anything, share wins, get unstuck fast — without the algorithm noise.

Member Resource Vault

Templates, guides, and tools that do the heavy lifting — including the Seasonal Trend Calendar, so you always know what to list and when.

Your roadmap to Etsy success

Six modules. One clear path. Work through them in order or jump to where you’re stuck.

01 — Foundation

What actually makes a digital shop work — and why most fail before their tenth listing.

02 — Product Creation

Making things worth buying. Products people search for, want, and come back for.

03 — Etsy SEO

Get found on Etsy (and beyond). Titles, tags, and keywords that pull buyers in.

04 — Mockups & Visuals

Mockups can make or break your conversions. Make listings buyers can’t scroll past.

05 — Shop Growth

Beyond the listing. Build momentum and turn a shop into a real income stream.

06 — Auto Pilot

Building a shop that runs without you. Systems that keep selling while you step away.

NEW MEMBER RESOURCE

The Seasonal Trend Calendar

Know exactly what to list — and when. A full year of Etsy seasonal trends, “List Now” windows, and product-type guides, all in one place. Included with every membership. Premium members unlock it early.

Choose your pace

Both plans start with a 7-day free trial. No contracts. Cancel anytime.

Sarah Crosley, founder of Passive & Paid Etsy community

Hi, I’m Sarah.

I’m the founder of The Creative Boss, and I’ve spent years helping creative business owners stop spinning their wheels and start selling. Passive & Paid is the community I wish existed when I was staring at my first Etsy listing wondering why nobody was buying.

I’m not going to sell you a dream. I’m going to hand you a roadmap, look at your actual shop, and tell you the truth about what to fix. That’s the whole model.

Your shop should be selling while you sleep.

Try Passive & Paid free for 7 days. If it’s not for you, cancel in two clicks. But it will be.